Closer to the sky, watch TV in the cloud

Cloud TV meets new industry demands. Recently the industry has undergone several changes, demanding higher quality and a more personalized and interactive user experience. Today’s video consumption has a more customized approach, is capable of reaching multiple devices, and it also gives users the possibility to have greater control over the type of content they are interested in viewing. These […]

New Trends in the working Paradigm

Employees prefer to earn less but work from home. Global Workplace Analytics findings show that over a third of all remote employees would rather have a 10% pay cut in exchange for a work-from-home arrangement. Labor relations changed. Remote work automatically involved a wider scope over the hiring reach, the distance between home and work locations is becoming less of […]

The allure of video content

84% of consumers tend to click buy after watching video plus are twice as likely to share it. According to Cisco, videos are expected to account the 82% of online traffic this year. There is no turning back. The participation of this kind of format in business is a one-way trip that only reinforces and improves over time. Below you […]

The ultimate how-to guide to creating compelling webinars

Tips and tricks to boost webinar effectiveness and mesmerize your audience A common mistake brands tend to make has to do with their growing desire to fulfill, at all costs, the webinar checkbox on their corporate to-do list, setting aside the idea of actually thinking about generating valuable content for their audience. Indeed, webinars do have an effective impact on […]

Video artillery in the battle for engagement

More than 90% of businesses agree that video was a key factor for their development. Captivating an audience constantly exposed to different information stimulations is not an easy task. Brands need to stand out from the rest and generate eye-catching content.And what turns out to be the best answer to this need? Video Marketing. Video Marketing strategies boomed in the […]

The E-learning legacy

How far will it go? A journey with no turning back. This string of changes and improvements in the academic system represents a big leap in its development and certainly sets a turning point in learning history. The existence of e-learning is nothing new, however, the demands of the current world led to its accelerated growth. Today’s digital scenario reflects […]

User experience, a leading edge on everyone’s lips.

If increasing the chances of success in the marketplace is the goal, user experience is the way to go! The business’s ongoing desire to meet clients’ needs, and create new ones, has led to the development of a new kind of approach that fulfills customers’ concerns and interests. We are talking about an experience set up throughout software design, where […]

Cybersecurity, a rising priority

Cyber-attacks are threatening us all! What measures to take for your protection? The increasing reliance on technology and the continuous advance of the internet over our lifestyle, in a context where privacy and confidentiality of data are under threat, led us to an inherent need to develop practices and measures specially adjusted to the virtual reality of the moment. Cyber-attacks […]

FOX Entertainment acquires MarVista

Under Szew’s leadership, MarVistahas developed an efficient infrastructure, operating systems and production models powering an average of 80 titles annually across all genres. MarVista will continue to be led by Szew. He will report to FOX Entertainment President of Production Strategy and Operations, Stefan Reinhardt. MarVista will focus on developing and producing content for FOX’s digital platforms, including the AVoD […]

What should we expect from the streaming industry?

2022 key players  Boosted by the restrictions triggered by the pandemic, the video streaming industry experienced ongoing growth during the last couple of years. This trend, according to statistics, is expected to reach 82% of Internet traffic by 2022.  We are witnessing a big paradigm shift in TV viewing, where the traditional format, as time goes by, fails in meeting […]