The Latin American hunting ground is once again tested with an upgraded measure by Netflix. Last Monday 18th, the worldwide streaming giant, made the official announcement of new measures soon to be implemented on its platform. "We’ve worked hard to build a streaming service that’s easy to use, including for [...]
Read MoreFrom “Doctor Strange " to “No time to Die”: all the groundbreaking series that launched this month. Things are spicing up in the market for streaming platforms, content offerings are wide. There is something specially prepared for all tastes and interests in order to capture and captivate viewers’ attention. The [...]
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Not long ago, it became public knowledge that Roku was having sensitive negotiations with Google, about maintaining the integration of Youtube on this platform. Only a couple of months later, Roku is once again in the eye of the hurricane. Now with another player that is none other than Amazon. According to different sources, the turning point had to do […]
The world of sports and its traditional transmission is undergoing major changes. The ability to adapt, keep up, and meet the demands of today’s audiences, is a key element to building and nourishing a strong community around content. This revolution, where you can deliver videos through the Internet and OTT platforms, is growing exponentially. OTT’s new subscribers, along with the […]
Things that were merely imagined yesterday are possible today! We are getting closer and closer to fulfilling a new goal in the digital bucket list. A boost for users’ experience that enables them to enjoy a more comfortable and productive service behind the internet of things’ rapid growth. The dynamism of the digital ecosystem is so powerful that it is […]
The social media app popularly known for the incredible reach of its short videos, and crowned as one of the most downloaded in mobile, decided to raise the bar and expand its audience. This time, they’re betting on an application suitable for smart TVs, heading this way into the challenge of pursuing the goal of watching their videos through any […]
The gradual evolution of the canons of TV consumption MVPDs’ market share continues to show an ongoing decline, according to recent studies, as streaming caught the spotlight since its appearance and gradually became the best investment opportunity for Pay-tv, replacing previous consumer models and habits. In 2010 only 8% of U.S. broadband homes lacked MVPD service. Over time and with […]
The growing evolution of the market and the new players that are reshaping the game. Digitization is winning over the different spheres of society and television and video markets are no exception. Streaming is no longer limited to a simple platform dedicated to the consumption of movies and TV programs, they have reinvented themselves, seeking to have their own content, […]
The evolution of TV and a rising pool of business opportunities. Today’s world is crisscrossed by digital transformation. TV is one of the many industries that were, and continue to be, affected by the advances made in technology. Almost leaving behind the days where cable was dominant, streaming has made its way and positioned itself as the new TV business […]
It’s estimated that 54% of people don’t trust brands. Not having a brand purpose, being inconsistent with communication and lack of professional visual identity are some of the many reasons why your business could be not succeeding and attracting unqualified leads and prospects who have nothing in common with your brand. With no strong brand awareness, it is very difficult […]
In an interview with entrepreneur Rob Moore, Marc Randolph said, “The ONLY way of figuring out if you have a good idea is to try it”.Randolph is mainly known for being, together with Reed Hastings, the co-founder of Netflix. But he has also founded more than 50 successful start-ups and he mentors thousands of young people around the world.Here is […]
The massive worldwide lockdown due to the COVID-19 pandemic has rocketed in-home consumption of audiovisual content and has benefited streaming services.